Restaurants will always be popular, people love to eat out, but that doesn’t mean burger joints and diners are still in demand. What was once commonplace in every town across America, is now slowly in decline. This is caused by many different factors like the economic recession, television, and boredom.
The economic recession has hit everyone pretty hard, and the one of the first places people look to cut back in order to save money is going out to restaurants. So when people do decide to finally go out they look for higher quality or very specific foods.
Americans are fickle. No matter what the subject is, our preference on the matter can change overnight. This is especially true with food. We get bored eating the same thing over and over. Seeing dinners and fast-food places serving the same foods in every town gets boring.
With cooking shows and the Food Network channel growing in popularity, there has been a rise in gourmet conscious restaurant patrons. People are also more willing to try new and exotic foods as a result. This has created a culture of people expecting higher quality ingredients.
In the wake of American traditional restaurants slowly going extinct, new restaurants with fresh ideas have been taking their place. Places which have been seeing success in today’s market are the gourmet and niche restaurants.
The new gourmet craze has inspired many new restaurants to take traditional dishes and reinvent them with better or more exotic ingredients. Often times these dishes can have whole new tastes. Some of these restaurants will use common items in unorthodox ways to drastically change the taste or texture of a meal. Gourmet has taken on a whole new meaning in this sense.
Another type of restaurant which has been growing in popularity is the niche restaurant; basically they are places which only focus on only one specific food. This has been a popular sales strategy for a lot of different businesses. When people go looking for a particular product and see there is one business which specializes in just that product, they’ll trust them to know everything pertaining to it. With big cities having thousands of restaurants to choose from, specializing in only one type of food can really stand out.
One restaurant which has really taken off with this philosophy in mind is Chicken Salad Chick. A company which focuses on, you guessed it… chicken salad! They offer 15 different types of chicken salad which range from the traditional American chicken salad to fruit based chicken salads. So even though they don’t advertise as gourmet, they share the same principles of new takes on traditional recipes. Restaurants looking to survive in our uncertain market need to adapt to the ever changing American appetites. For more information you can visit them on Facebook or Twitter.
Be the first to like.